// Originally published on EY.com //
Corporate venture capital (CVC); a critical growth driver for CEOs and CFOs
The current COVID-19 crisis is driving the world toward global financial turmoil — forcing CEOs and CFOs to urgently address the immediate financial challenges resulting from this pandemic.
However, forward-looking CEOs and CFOs should use this opportunity to make critical investments through corporate venture capital (CVC) to set up their companies for long-term success and secure their company’s future.
One of the most effective ways for companies to strategically deploy capital to drive future growth and financial returns is through CVC. CVC investing should be a critical growth driver in every CEO’s and CFO’s toolbox — along with M&A, market expansion and new service/product development.
In tumultuous times, when CVC programs are often among the first victims of cost-cutting measures, they are in fact more important than ever.
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